Life and business are not linear. Neither am I. Hello I'm...

Simon vumbaca

FOUNDER. BUSINESS LEADER. CONTEMPLATIONIST.

Helping you to: think more clearly, add purpose to your decisions, question what we know. Conversations and observations on value, business, culture and human experience.
Watch Simons latest episodes here

Some know me from boardrooms. Others from my published works and The Contemplationist. All of it is me.

I apply sharp strategy and honest introspection - the experience of a Non-Executive Director who knows what actually works, paired with a thinker's refusal to settle for easy answers. Through Contemplationism, which I fathered, I explore the personal journey into purpose and what leadership and life actions really cost; Boards and Business is where that thinking meets the boardroom. Read my Published Works, listen to my Podcast - or get in touch to start a conversation worth having.

and also...

the contemplationist

After Simon's close encounter with death in 2019 and years of experiencing business at the top level, he saw first hand the devastating impact it can have on humans. That lead him to found ‘Contemplationism’. Simon 'The Contemplationist' offers a profound and thoughtful approach to think clearer. Live better. The Contemplationist dives into the multi facted aspects of the journey of life. No judgement, a focus on exploring how purpose and values have impacted us throughout cultural differences, societal eras and geographical diversity and invites you to come along this explorative journey to draw from it your own teachings. He shares this through video episodes, social media, articles, podcasts, interviews and speaking engagements.

I can help...

boards & businesses

Simon Vumbaca operates at the intersection of governance and deal-making - boardrooms and start lines, Nasdaq filings and Formula 1 paddocks. He’s an independent lead director across NASDAQ and TSX boards, chairing compensation committees and sitting on audit and governance committees at two Nasdaq-listed companies, plus a major agribusiness group. As non-executive director of Sunderland AFC, he’s seen the club rise from League One to the Premier League and UEFA competition. A dual-qualified international lawyer, he’s represented Bahrain International Circuit in Formula 1 negotiations since 2010, delivered Saudi Arabia’s Jeddah F1 deal, and structured the first-ever Bahrain–Malaysia Formula 1 collaboration — with expertise spanning WEC, Formula E, MotoGP, elite basketball and other elite sports.

Simon's Articles

Simon Vumbaca’s highly regarded writings deliver actionable wisdom, drawing from his rich experiences with high-performing clients and his own personal journey. Choose from the recent articles below or [view all articles]

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THE AI PARADOX: Output Isn’t Outcome

March 12, 2026 | Articles

AI makes answers cheap – outcomes are still to be earned Simon Vumbaca, March 2026 Synopsis: AI can give you a beautiful answer to almost anything. That’s […]

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If AI Is the Answer, What Was the Question?

January 29, 2026 | Articles

AI is everywhere—and we’re told it’s indispensable. But when something is presented as a universal need, it demands deeper questioning. In this thought-provoking reflection, The Contemplationist asks…

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Harnessing Tech, Elevating Leadership

December 18, 2024 | Articles

On 8th November 2024, I took the (virtual) stage at the Digital Security Festival, an event known for exploring the boldest questions about technology, innovation, and the future of business.

Insights Podcast

Simon’s highly regarded podcasts deliver actionable wisdom, drawing from his rich experiences with high-performing clients and his own personal journey. Choose from the recent podcasts below or [view all episodes]

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13 – Harnessing Tech, Elevating Leadership. (Are we leading technology—or is it leading us?)

January 3, 2025 | Articles

On 8th November 2024, I took the (virtual) stage at the Digital Security Festival, an event known for exploring the boldest questions about technology, innovation, […]

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12 – Why Being Serious Is Seriously Overrated

December 27, 2024 | Articles

In a world where seriousness seems to be a badge of honour—whether at school, work, or in our daily lives—we are constantly told to be […]

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11 – The Clear Cut: Cutting Through the Clutter to Clear Your Mind

November 22, 2024 | Articles

I set out with a simple goal: clear up my desk. Little did I know that a mundane task would turn into a journey of […]